A sub brand logo was created for a new share scheme for a Prudential internal campaign. The ‘Sharing in our success’ campaign aimed at increasing take up of the new scheme. Prudential’s clean and fresh branding was echoed throughout the campaign both in print and online. This project was carried out for Stitch Communications in Bristol.
Modular elements were created for the responsive website design which can be viewed across all devices. Separate designs were created for the calculator and plan diagram to enable use on desktop and mobile.
Sharing in the success
Poster, bunting and flyers were created to build interest in the new product and improve sign up. There were fantastic results within a month of launch, as they hit 33% take up!